I often went fishing up in Maine during the summer. Personally I am very fond of strawberries and cream, but… — Dale Carnegie
I often went fishing up in Maine during the summer. Personally I am very fond of strawberries and cream, but I have found that for some strange reason, fish prefer worms. So when I went fishing, I didn’t think about what I wanted. I thought about what they wanted. I didn't bait the hook with strawberries and cream. Rather, I dangled a worm or grasshopper in front of the fish and said: "Wouldn't you like to have that?"
Why not use the same common sense when fishing for people?
Source: Wikiquote · CC BY-SA 4.0
More from this book
The average person is more interested in their own name than in all the other names in the world put together.
p. 73
A drop of honey can catch more flies than a gallon of gall.
p. 143
Looking at the other person’s point of view and arousing in him an eager want for something is not to be construed as manipulating that person so that he will do something that is only for your benefit and his detriment. Each party should gain from the negotiation.
p. 61
