# Quote — Sir Ronald Cohen, The Second Bounce Of The Ball

> The first rule of luck in business is that you should persevere in doing the right thing. Opportunities will come your way if you do.

- Author: [Sir Ronald Cohen](https://www.leafyquotes.com/sir-ronald-cohen.md)
- Book: [The Second Bounce Of The Ball](https://www.leafyquotes.com/sir-ronald-cohen/the-second-bounce-of-the-ball.md)
- Source: [Wikiquote](https://en.wikiquote.org/wiki/Ronald_Cohen#Book_The_Second_Bounce_of_the_Ball_(2007)) ([CC BY-SA 4.0](https://creativecommons.org/licenses/by-sa/4.0/))
- Quote page: https://www.leafyquotes.com/sir-ronald-cohen/the-second-bounce-of-the-ball/the-first-rule

## More from this book

> If you want to build a major firm, you cannot do it by having a modest vision.

[Quote page](https://www.leafyquotes.com/sir-ronald-cohen/the-second-bounce-of-the-ball/if-you-want.md)