# Quote — Roland Barthes, Mythologies

> What the public wants is the image of passion, not passion itself.

- Author: [Roland Barthes](https://www.leafyquotes.com/roland-barthes.md)
- Book: [Mythologies](https://www.leafyquotes.com/roland-barthes/mythologies.md)
- Source: [Wikiquote](https://en.wikiquote.org/wiki/Roland_Barthes#Mythologies_(1957)) ([CC BY-SA 4.0](https://creativecommons.org/licenses/by-sa/4.0/))
- Quote page: https://www.leafyquotes.com/roland-barthes/mythologies/what-the-public

## More from this book

> The petit-bourgeois is a man unable to imagine the Other. If he comes face to face with him, he blinds himself, ignores and denies him, or else transforms him into himself.

p. 151 — [Quote page](https://www.leafyquotes.com/roland-barthes/mythologies/the-petit-bourgeois-is-a-man.md)

> Statistically, myth is on the right. There, it is essential, well-fed, sleek, expensive, garrulous, it invents itself ceaselessly. It takes hold of everything, all aspects of the law, of morality, of aesthetics, of diplomacy, of household equipment, of Literature, of entertainment.

p. 148 — [Quote page](https://www.leafyquotes.com/roland-barthes/mythologies/statistically-myth-is-on-the.md)

> Myth is depoliticized speech.

p. 145 — [Quote page](https://www.leafyquotes.com/roland-barthes/mythologies/myth-is-depoliticized.md)