Sanity is not truth. Sanity is conformity to what is socially expected. Truth is sometimes in conformity… — Robert M. Pirsig

Good is a noun rather than an adjective.

The Second Law of Thermodynamics states that all energy systems run down like a clock and never rewind themselves. But life not only 'runs up,' converting low energy sea-water, sunlight and air into high-energy chemicals, it keeps multiplying itself into more and better clocks that keep 'running up' faster and faster. Why, for example, should a group of simple, stable compounds of carbon, hydrogen, oxygen and nitrogen struggle for billions of years to organize themselves into a professor of chemistry? What's the motive? If we leave a chemistry professor out on a rock in the sun long enough the forces of nature will convert him into simple compounds of carbon, oxygen, hydrogen and nitrogen, calcium, phosphorus, and small amounts of other minerals. It's a one-way reaction. No matter what kind of chemistry professor we use and no matter what process we use we can't turn these compounds back into a chemistry professor. Chemistry professors are unstable mixtures of predominantly unstable compounds which, in the exclusive presence of the sun's heat, decay irreversibly into simpler organic and inorganic compounds. That's a scientific fact. The question is: Then why does nature reverse this process? What on earth causes the inorganic compounds to go the other way? It isn't the sun's energy. We just saw what the sun's energy did. It has to be something else. What is it?

Quality is a direct experience independent of and prior to intellectual abstractions.