# Quote — Kevin Kelly, New Rules for the New Economy

> If goods and services become more valuable as they become more plentiful, and if they become cheaper as they become valuable, then the natural extension of this logic says that the most valuable things of all should be those that are ubiquitous and free.

- Author: [Kevin Kelly](https://www.leafyquotes.com/kevin-kelly.md)
- Book: [New Rules for the New Economy](https://www.leafyquotes.com/kevin-kelly/new-rules-for-the-new-economy.md)
- Source: [Wikiquote](https://en.wikiquote.org/wiki/Kevin_Kelly_(editor)#New_Rules_for_the_New_Economy:_10_Radical_Strategies_for_a_Connected_World_(1999)) ([CC BY-SA 4.0](https://creativecommons.org/licenses/by-sa/4.0/))
- Quote page: https://www.leafyquotes.com/kevin-kelly/new-rules-for-the-new-economy/if-goods-and

## More from this book

> In the coming era, doing the exactly right next thing is far more fruitful than doing the same thing twice.

[Quote page](https://www.leafyquotes.com/kevin-kelly/new-rules-for-the-new-economy/in-the-coming.md)

> Every opportunity seized launches at least two new opportunities.

[Quote page](https://www.leafyquotes.com/kevin-kelly/new-rules-for-the-new-economy/every-opportunity-seized.md)

> Don't solve problems, pursue opportunities.

[Quote page](https://www.leafyquotes.com/kevin-kelly/new-rules-for-the-new-economy/dont-solve-problems.md)