Don't think of your website as a self-promotion machine, think of it as a self-invention machine. Online, you… — Austin Kleon

Don't think of your website as a self-promotion machine, think of it as a self-invention machine. Online, you can become the person you really want to be. Fill your website with your work and your ideas and the stuff you care about. [...] Stick with it, maintain it, and let it change with you over time.

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